Help

Course Information

Social Media Strategies (COMM 255)

Term: 2025 - 2026 Academic Year Fall Semester

Faculty

Erika Regina Dawkins
Email address is hidden, click here to email

Description

An introduction to the effective use of social media in personal and professional contexts. Emphasis is placed on understanding social media planning and the choices behind using platforms with intentional decisions about content, audience, timing, and more. The course considers the standards within industries like public relations for social media communication as well.